Jeff Morrill’s Profit Wise: How to Make Money in Business by Doing the Right Thing comes with deep insights of life & leadership experiences and lessons.
While I was initially skeptical about picking up the book, it turned out to be a nice easy-breezy read.
The author pens his experiences and learnings of running his first car dealership venture – Plant Subaro. It is not always easy leading / managing other people. The book proves to be a guide to building a good team, managing people, and of course retaining them.
The book reminded me of all the important things I have come to value in my life – like – Hiring the best, and trusting them; breaking the norms; valuing the potential in people not just skills; valuing people overall (being employee / customer centric); clarity of thought; taking a stand; doing the right thing always; being diverse in hiring; being a responsible corporate citizen; building the right culture from Day 1; course corrections in the journey as required; effective time-management – well you name it!
What really kept me glued were the real-life stories / experiences shared by the author that brought out all the learnings in a more relatable manner. It is sad how most corporate giants and mammoth organizations forget their basics with time.
As I was mentioning, this is a quick read. The chapters are precisely drawn up to give a holistic view and approach towards running a business (which can also be used in the corporate world across all levels). The language is easy, relatable and the reader is bound to feel connected at all times. A smart move by the author to incorporate mind-tickling questions at the end of each chapter to reflect on.
This book, I believe, is a must-have / must-read for young entrepreneurs and all the young adults venturing in the corporate world. Well, others can read it too – it is never too late to learn a thing or two about how successful businesses are run and what it takes to ensure you stay in the running, and reach the next-level. It outlines some really good leadership principles which I have personally experienced in my career journey with some really great leaders.
This one I would highly recommend to read, and re-read!
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